Program by Day
Program by Track
Program Titles
A Comparison of Three Visual Help Authoring Tools
A Practical Guide to Capturing, Organizing, and Securing Your Documents
Being Smart About Global vs. Local During Clinical Trials
Bringing User Experience to Medical Devices
Centralized Translation Processes
Changes to Labeling Requirements for Pharmaceutical and Medical Equipment Professionals
Creating and Serving Relevant Content
Creativity or Confusion Factor?
Developing a Collaborative Team
Developing a Unified Enterprise Content Model
Drowning in a Sea of Information… What’s Your Rescue Plan?
Globalization Issues with Medical Device Embedded Systems
Handling DITA Topics and Translation in a Regulated Industry
How to Enforce Standards in Life Sciences Documentation
How to Maximize Content for a Global Audience
How To Select and Procure Content Technologies
Marketing in a Connected World
Migrating to Structured Authoring on Your Way To XML
Phase 2 - What’s Next for Life Sciences and Enterprise Content Management
Preparing Compliant eCTD Submissions
Structured Content Beyond the Label
Structured Product Labeling Workshop
The Best Global Medical and Pharmaceutical Web Sites (and Why)
Transforming Technology Transfer and Recipe Management
Unlocking Handwritten Information from Medical Records
What’s New in Collaboration Tools
Writing Reusable Content for Different Audiences
XML-Based Collaboration with Office 2007
Your Global Audience is Already Here
[Case Study] Physician, Know Thy User
[Workshop] Analyzing Your Deliverables
[Workshop] Content Modeling for Life Sciences Content
[Workshop] Creating High Quality Content that Communicates Across Language Barriers
[Workshop] Do you Know Adobe Acrobat?
[Workshop] Games To Explain Human Capability and Limitations
[Workshop] Learning DITA From Concept to Implementation
[Workshop] Product Life Cycles in the Life Sciences Industry
Session Details
Developing a Unified Enterprise Content Model
Speaker: Ann RockleyTime: 8:45 AM - 9:30 AM Date: June 24
Track: Keynote
Experience level: Advanced
Expiring patents, increasing shareholder and customer expectations, rising competition, and expanding regulations put pressure on Life Sciences’ firms to find effective ways to produce reliable content. Developing a repeatable process for creating, managing, and delivering content efficiently saves time and money, strengthens the bottom line, and builds a solid foundation for future growth.
Life Sciences organizations create huge amounts of content. They put a lot of time and effort into creating this content—both from a regulatory perspective, and from sales, marketing, and customer perspectives. Yet, much of the business critical content is locked away in silos. It does not provide maximum value to the organization because it is not easily discoverable, is hard to share, lacks consistency and structure, and costs much more to create than it should. It doesn’t have to be that way. Content can be aligned to business goals and strategies—even across silos—by adopting a unified enterprise content model.
Learn how companies in various regulated industries:
- Manage content through the development, manufacture, approval and marketing of a product
- Maximize intellectual capital while satisfying regulatory requirements
- Reduce time to market
- Address a global market
This session provides an understanding of a unified content model and identifies both the roadblocks and the reality of a common model. Topics include:
- Understanding a unified content model
- Steps required to achieve a unified content model
- Roadblocks and realities of moving to a unified model
