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Presenters

Pamela Kostur, Parallax Communications

Presentation: Writing Reusable Content for Different Audiences & [Workshop] Writing Reusable Content

Pamela Kostur is a partner in Parallax Communications, a full-service communications consulting company in Toronto, Canada. With a focus on content and writing, Parallax specializes in content management strategies, corporate and marketing communications, technical communication and content development.

Pamela has been writing professionally for over 20 years and has extensive experience working with clients around the world in the software, technology, high tech, telecommunications, pharmaceutical, life sciences, and financial services industries. Her expertise lies in aligning content with users’ needs and business requirements.  The goal is always consistently structured content, for efficient content management implementation and optimum usability.

Pamela has authored several articles and taught workshops on topics such as miscommunication, usability, content management, information architecture, content modeling, writing for reuse, and structured writing. She is also a co-author of the best-selling Managing Enterprise Content: A Unified Content Strategy (New Riders, 2002).